Robert Greene wrote several best-selling books, including Mastery, The 48 Laws of Power, The Art of Seduction, and The 50th Law (with 50 Cent). Though I have qualms about the Machavellian philosophy in several of these, I am fascinated by Robert’s writing process.
“What I learned is that willpower, the intensity of desire, and practice can take us to levels of performance we never thought possible,” Robert writes. He suggests the following strategies.
Like Haruki Murakami, Robert compares writing books to running a marathon. There’s nothing glamorous about the process, which can involve periods of physical and mental depletion.
To prevent this, says Greene, develop a rigorous exercise routine. Avoid boredom by alternating between several activities, such as running and biking.
Gradually increase the intensity of your daily exercise. If you reach a point where you feel sustained tiredness, then back off a little. The goal is a plateau of activity that gives you more energy throughout the day.
Robert does at least 30 minutes of Zen meditation daily. This increases his ability to concentrate and let unexpected insights emerge.
Research to discover an original structure for your ideas
To research a new book, Robert reads 200 to 300 existing books on his topic. This takes about a year.
He takes notes in an old-school way, writing by hand on index cards:
When I read a book, I am looking for the essential elements in the work that can be used to create the strategies and stories that appear in my books. As I am reading a book I underline important passages and sections and put notes (called marginalia) on the side.
After I’m done reading I’ll often put it aside for up to a week and think deeply about the lessons and key stories that could be used for my book project. I then go back and put these important sections on notecards. A good book will generate 20 to 30 notecards, while a bad book will generate two or three notecards.
Essentially, Robert deconstructs existing books into smaller pieces and looks for new relationships between them. Eventually the table of contents for his next book is born.
Cultivate “negative capability”
Negative capability — a concept from the poet John Keats — means tolerating uncertainty, ambiguity, and paradox. This prods us to think in new ways that resolve apparent contradictions.
To practice negative capability, develop a habit of observing people without judging them. Try to see the world from their point of view.
Also, as you begin a writing project, list your current assumptions about the topic. Then throw out or suspend as many as possible.
Think like an outsider
If you have training in a field that’s not directly related to your project, then use this as an advantage. What concepts from this field can you “import”? The answers will help you ask new questions and find novel connections between ideas.
Subvert your current patterns of thinking
Seek out facts and theories that contradict your current conclusions. Then ask why and how they can exist. When studying an event, ask yourself how it could have unfolded in a different way.
Use active imagination
For example, Henry Ford imagined workers standing still and working with auto parts that came to them. Result: the assembly line.
Use notebooks, drawings, and diagrams to visualize new ideas. Translate ideas into predictions and even physical models that you can test. Iterate and see what works — even if it takes you in a surprising direction.
In short, think of creativity as fusing two entities within you:
- The child, who explores the world with few assumptions and thinks in fluid, flexible ways
- The adult, who uses knowledge, experience, and observation to refine first thoughts into working theories
Note: For more about how Robert works, go to my sources for this post:
- The 3 Secrets That Help Me Write and Think by Robert Greene, which you can get for free by subscribing to his website
- The Art of Seductive Writing: A Conversation with Robert Greene
- Robert Greene: “Mastery,” Talks at Google